BUILDING EXPERIENCE CAPITAL

Developing Your Intentional Leadership Canvas

A Strategic Career Workshop

⏱ 90-180 Minutes | 🖥 Live & Interactive | 👩‍💻 For Leaders, Managers, Team Contributors

Are You Building A Career… Or Just Hoping One Happens?

If we don’t actively choose and prioritise our careers, our environment—and others—will choose and shape it for us.

In fast-moving technical and professional environments, structured career planning is often overlooked in favour of “doing great work.” But success doesn’t happen by accident. It takes strategic intent, visibility, and the right kinds of experience.

This workshop provides the tools, insights, and structure to take ownership of your professional development—no matter your current level or function.

Amy Gray

Career success isn’t just about doing great work—it’s about accumulating the right experiences that open the right doors.

What You’ll Learn

In this 90-minute session, you’ll work directly with Executive Leadership Coach Amy Gray to:

Why Organisations Run This Workshop

Workplaces that want to retain top talent and future leaders must invest in career enablement—not just performance management.

Running this workshop for your team helps you:

Participants walk away with an actionable plan, aligned to your business needs, and a mindset shift from waiting to leading.

This workshop is ideal for:

  • Team members looking to take ownership of their development

  • Emerging leaders seeking direction and confidence

  • Managers wanting better frameworks for career conversations

  • High performers ready for their next challenge

  • Organisations wanting to embed intentional growth pathways into their culture

This workshop helped us level up our internal development conversations. The canvas has become a go-to tool for managers and staff alike.
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Anon
Workshop Attendee
What an INCREDIBLE workshop you ran for our organisation, Amy Gray. We all benefited so much from your guidance, knowledge. Brilliant framework for growth and personal investment. Such value in your expertise for any organisation, of any size. Bravo!
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Janette Higginson
IndexExchange
Fantastic – this is something I am doing with my team now and it was so helpful to frame it with Amy’s approach.
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Anon
EmpowerHer Summit

Inside the Workshop

What Is Experience Capital?

Go beyond the resume. Understand what drives long-term growth: technical mastery, leadership visibility, and meaningful project impact.

We start by introducing the concept of experience capital—a blend of technical competence, leadership visibility, and measurable impact. Participants explore how this capital shapes career trajectories and why it’s a more strategic focus than performance alone.
You’ll also examine common workplace dynamics like attribution bias and visibility gaps, and reflect on where your current experience capital is strongest—and where it needs investment.

Map Your Current Role

Use an Intentional Career Canvas to map your strengths, wins, visibility, and development needs.

Using a guided Professional Development Canvas, you’ll map out your current responsibilities, achievements, technical strengths, leadership contributions, and development opportunities.

This activity helps you get clear on what you’re already bringing to the table—and what’s ready to evolve. Small-group discussions allow you to share insights, swap perspectives, and validate your value.

You’ll also examine common workplace dynamics like attribution bias and visibility gaps, and reflect on where your current experience capital is strongest—and where it needs investment.

Identify Strategic Career Moves

Explore why well-timed lateral shifts, high-visibility work, and line experience matter—and how to find or create those opportunities.

Career progress isn’t always vertical. We’ll explore how lateral moves, stretch assignments, and line roles can position you for greater growth and impact.

You’ll learn how to identify projects that align with your aspirations and your organisation’s priorities, and how to assess whether a move will build the right kind of capital for your goals.

You’ll also examine common workplace dynamics like attribution bias and visibility gaps, and reflect on where your current experience capital is strongest—and where it needs investment.

In a short activity, you’ll outline one bold move you could take in the next 6–12 months.

Lead Career Conversations

Learn and practise scripts for navigating pay, promotions, project requests, and proactive planning.

When roles are limited or paths unclear, the ability to advocate for yourself becomes essential.

This section covers how to initiate productive conversations about advancement, compensation, and new opportunities—especially when the door isn’t already open.

You’ll get scripts, real-world examples, and time to practice framing your value and navigating common objections or hesitation from managers.

Create Your Action Plan

Define your top three development priorities. Apply the 70-20-10 learning model to accelerate your growth.

You’ll complete the final section of your Professional Development Canvas by identifying your top three growth priorities—covering technical skill, visibility, and leadership development.

Using the 70-20-10 development model, we’ll guide you in crafting a plan with practical actions you can implement immediately, including:

  • 70% on-the-job stretch work

  • 20% peer learning, mentoring, and knowledge sharing

  • 10% formal training or certification

This final piece ensures you leave not just with ideas—but with a roadmap.

About the Facilitator

Amy Gray – Executive Leadership Coach & Founder, The Leadership Effect

Amy Gray is an Executive Leadership Coach with over 25 years of real-world leadership experience across digital, research, technical, and high-performance environments. As the founder of The Leadership Effect, she partners with organisations to build confident, capable leaders and high-performing teams.

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Amy brings a rare blend of insight, clarity, and action. Her facilitation style is grounded, engaging, and practical—built on lived leadership experience, not theory. She is known for creating safe, energising spaces where people can reflect, connect, and shift how they show up at work.

Her workshops are trusted by forward-thinking organisations across Australia that want more than just training—they want transformation. Whether leading strategic planning sessions, team offsites, or leadership capability programs, Amy helps individuals and teams think more clearly, lead more effectively, and take meaningful action.

In this workshop, Amy combines her passion for purposeful leadership with proven development frameworks to help participants shift from passive progression to intentional career design.

Build Experience Capital in Your Organisation

Empower your people with a clearer path forward —where development isn’t left to chance.

📅 90-180 minute workshop (online or in-person)
🎯 Includes pre-work, facilitation, and post-session tools
📄 Optional add-ons for deeper team integration
📝 Intentional Career Canvas and Workbook for every participant

Contact us to book this workshop and explore facilitation options.